Social Media Marketing - Are You Linked In?
Social Media Marketing Is For Everyone
Are you on Facebook? How many times have you heard that question asked when you've met someone at a party or even a business function? So... are you on Facebook? We would look you up but this is a business article so we would actually rather know whether your company is on Facebook. What about Twitter, has your business figured out the world of hash tags? If you haven't integrated social media elements into your website or even got as far as creating an account then we would be bold enough to say you have a problem.
People are very quick to share their personal lives on social media platforms but using them for business promotional purposes seems to be an idea that is still slowly trickling through. Some companies just haven't got round to joining Facebook, Twitter, LinkedIn, Google+ or any other platform and some simply do not realise the benefits of communicating with current and potential customers through social media.
Social Media Marketing Benefits
Every company has to stick to tight marketing budgets, which is why social media marketing is such a good promotional method. Accounts are free to set up and manage with the exception of paying an in-house employee or social media management company to keep them updated. Compared to print media budgets, the cost of social media is fractional.
If you have an online presence your business should already have a dynamic, successful search engine marketing campaign in place and we bet you didn't know that careful social media management can boost search engine results sky high. Posts and tweets in themselves can increase the number of visitors to your website and the interactive aspect of social media allows you easier communication with customers both current and future. In talking to them, you can also get a better understanding on who your target market are and what they want, all the while building a huge network of contacts.
Start Marketing On Social Media Today
So 'like' this article, tweet about it, Google +1 it, pin it, recommend it to professionals on LinkedIn, share it in any way you want. Just join the network of communication, get involved with social media and start interacting and promoting your business to the social world. If you're having trouble finding the time to do it, don't delay, find a social media manager who can make your business known to your social fans. Join the bandwagon before you get left behind.
Make this the year you get your social media marketing sorted.