A Multi-Level Website SEO Strategy - Talking To An Expert
A Multi-Level Website SEO Strategy Explained
The other day I managed to collar one of the account managers for Tochin's +Traffic Search Service in a bid to ask a few probing questions about the unique service and how it can help your business. Here's what I found out.
Could you give me a summary of your job role?
It's my job to manage clients' +Traffic accounts by ensuring our system is directing lots of visitors to their websites and advising on how they could get even more. +Traffic is a multi-level website SEO strategy so I also have to make sure the client's website is well represented on all the traffic sources.
A multi-level website SEO strategy? That sounds complicated, what is it?
That's a question I get alot, +Traffic is far more than just traditional search engine optimisation. +Traffic still promotes clients' websites in the search engines, like Google, but also directs visitors from social media websites, like Facebook / Twitter, and network partner websites. For one price, this gives clients significantly better exposure online to a wider audience using all the latest search methods to find products and services.
An Advanced Website SEO Strategy
You mentioned network partners, what are they?
Tochin have built, and continue to build, partnerships with a wide range of reputable companies like Amazon, eBay, Sky, 3 and smaller specialist companies. We can promote clients' businesses and websites on these partner websites, particularly when we identify that one of their visitors has already shown an interest in one of our client's products or services.
Sorry, when you can identify what?
Our service has special tracking and trending technology that can identify when people have shown an interest in a particular product or service by looking at their online searches. By identifying someone interested in one of our client's products, we can promote them to a more targeted audience, particularly on network partner websites. The chances are the searcher will also be more ready to buy because they've already searched around and done their research.
Offers Much More Than A Traditional Website SEO Strategy
Sounds clever! Any other USPs?
Most people think that if they have SEO they will be found on every Internet-enables device, like mobile phones, tablets and even Smart TVs but this not actually the case. Traditional SEO targets computer searches only and you would normally have to pay for separate services to improve your listings on other devices, as they all use different search technology. Our +Traffic Service is also called a multi-level website SEO strategy because it works across any Internet-enabled device someone may search on, again, all for one price.
It sounds like this service does a lot, does that mean it's also very expensive?
Absolutely not! The service is very significantly more cost-effective considering it is unique in the market and offers so many benefits. Prices will vary dependent on a number of factors but the team frequently run competitions or special promotions. Call us to see if you can wrangle a discount out of us!
So there you have it! Maybe it's time to rethink your website SEO strategy; it certainly got me thinking.