Does Your Website SEO Strategy Cover All The Devices?
Is A One-Device Website SEO Strategy Enough?
How many Internet-enabled devices do you use on a daily basis? If it's just a desktop computer you're in a minority, as these days everyone has to 'keep up with the Jones' by having a laptop, tablet, iPhone or smartphone, iPod, Kindle, Smart TV, games console, and the list goes on.
As a businessperson, you may be pleased that so much knowledge is only seconds away at just a tap, click or command wherever you are. As a businessperson planning a website search engine optimisation strategy you may not be so pleased. To succeed it is now imperative that your products and services can be found on the Internet and unfortunately, the powers that be, like Google, use different search technology for each device. This means that a one-device website SEO strategy for computers is no longer enough; you need multiple device optimisation strategies if you want to be visible to all your customers, whatever they search on.
A Website SEO Strategy To Build Revenue
Take a moment to imagine you own a wonderful little boutique that sells tantalising perfume, soothing aftershave and delightful fragrance sets. In addition, you have just invested in an online shop and an extensive website SEO strategy to capture visitors from the variety of Internet-enabled devices available. As such, your hypothetical profit is soaring because customers like these found your business.
Mavis wanted to find the cheapest place to get her favourite tried and tested perfume so she searched on Google using her computer.
John forgot about his two-year anniversary and didn't want to get in trouble. On the bus into town, he used Google on his mobile phone to find a local shop selling a gift set for his girlfriend's favourite scent.
Tony also forgot something; his mum's birthday! He was working in an unfamiliar town so used Google's local search facility on his iPad to find a nearby fragrance shop.
One Website SEO Strategy For Multiple Devices
How many customers are you missing out on because your website is not optimised to suit each type of device? A key concern amongst business-owners is the cost and inconvenience of a multi-level website SEO strategy to target each device, as they all require a different search service to suit their search technology. This usually means consulting multiple providers and a large bill each month. However, if you don't fancy the stress or the cost, take a look at Tochin's +Traffic Service, which makes you visible on all the latest devices for just one price.